The expansion into Wales marks the company’s first investment in Europe. Calbee (UK) Ltd is a wholly owned subsidiary of Calbee Inc., and was established in February this year. The new site, located on Deeside Industrial Park will produce savoury snacks for the UK and European markets.
Mr Matsumoto, CEO of Calbee commented: “We are very excited to establish our first European factory in Wales.
Ms Hart said: “I am delighted to announce this important new inward investment for Wales.”
The Calbee UK factory will initially produce its well-known pea-based snacks (“Snapea Crisps”) in a range of flavours. In addition to the manufacturing of the snacks, distribution and some R&D activities will also take place on site.
Production is set to commence in the first half of 2015.
The UK savoury snack market estimated to be worth around £3bn, and is the largest in Europe.
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